Rue Magazine: Target Audience & Mission

Rue Magazine targets professional women who are between the ages of 28-37, tech savvy, married or are in a

committed relationship, established in her career and creative.

The mission statement states that “Rue is your pathway to stylish living. Founded in 2010 as a bimonthly digital

interior design magazine, the site has grown to be your daily source for all things inspiring. Our team is

committed to bringing you well-crafted design, effortless entertaining tips, and the products you need to make it

all your own. Join us as we empower you to live the most beautiful version of your life.”

The mission of the magazine is carried out through the content inside of the magazine, as well as the overall

design of the magazine. The magazine has a section in the magazine called “editor’s pick” and profiles on

influential people who inspire the readers in their everyday lives.


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